Privacy Policy

Regarding your integrity

Collarson AB, with VAT identification number SE559152887101, processes your personal data when you visist and use the services on We aim to be transparent in the way we treat our visitor's and customer's personal data. Following information covers what kind of personal data we process, why we do it, how we use it and how we eventually share it. Collarson is the responsible controller for processing any of your data.

What personal information do we process?

We collect personal data when you (i) buy accessories and other products, (ii) subscribe to our newsletter or accept invitations and offers, (iii) request help and (iv) use our website. Such personal data includes your name, email address, shipping address, IP address, website usage and other information you voluntarily provides us.

Why do we store your personal data?

We will only use your personal data for the purposes and legal grounds as following:

When you buy accessories or other products we process your personal data to fulfil the terms of your order (found in terms and condition of sale). Our purchase form specifies the required information you must provide, in order for us to fulfil your purchase.

Direct marketing
When subscribing to our newsletter or accepting invitations and offers, we will process your personal data in order for us to provide your requested service. Please note that you can, at any time, unsubscribe from our marketing and we will remove your personal data accordingly, unless there is another legal ground for keeping your data (such as a valid purchase contract).

When you request help via our contact form, we will process your personal data to be able to assist you with the relevant service.

Website usage
When you use our website we will process your personal data in order to improve our website, regarding marketing and according to the cookie policy.

Analysis of data
We analyse your personal data in order to create future statistics, by tracking clicks, page views and click-throughs.


We will store your personal data for no longer than necessary and usually no longer than six months, depending on what data we process. Regarding direct marketing, see above. Cookies from third-party providers may store your data for a longer time, see the full cookie policy.

Disclosing personal information

We may share your personal data if we are legally obliged to disclose your personal information. Only people who need to process your personal data for the purposes mentioned in this policy will do so. Except as provided within this policy or the cookie policy, we will not provide your personal information to any other third parties.

Your rights

You are entitled to the following rights under the applicable law:

The right to access: you may at any time request to access your personal data. Upon request, we will provide a copy of your personal data in a commonly used electronic form.

The right to rectification: you are entitled to obtain rectification of inaccurate personal data and to have incomplete personal data completed.

The right to erasure (“right to be forgotten”): under certain circumstances (including processing on the basis of your consent), you may request us to delete your User Data. Please note that this right is not unconditional. Therefore, an attempt to invoke the right might not lead to an action from us.

The right to object: to certain processing activities conducted by the us in relation to your personal data, such as our processing of your personal data based on our legitimate interest. The right to object also applies to processing of your personal data for direct marketing purposes.

The right to restriction of processing: you may under certain circumstances request from us to restrict the processing of your personal data. Please note that this right is not unconditional. Therefore, an attempt to invoke the right might not lead to an action from us.

The right to data portability: you are entitled to receive your personal data (or have your personal data directly transmitted to another data controller) in a structured, commonly used and machine-readable format.

Finally, you also have the right to lodge a complaint with the supervisory authority in Sweden, which currently is Datainspektionen.

Contact Information

If you have any questions regarding the processing of your personal data or if you want to invoke your rights according to applicable privacy legislation, please contact us at

Changes in the privacy policy

If we change how we manage your personal data, we will immediately update the privacy policy on this website.

This privacy policy was last updated

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By clicking "Subscribe" you declare that you are at least 16 years old and agree to have your personal data processed to register for the customized Collarson AB newsletter as indicated in the policy.